I received a link to this article in my twitter feed today from @yonifreedhoff. It’s about a child being sent to school with a Smarties sandwich for lunch prompting a free school nutrition program. I think lunch programs are great and whatever it takes to initiate one is fine by me. I just think it’s a little sad, and absurd, that a Smarties sandwich was the impetus. For decades now children have been sent to school with utter crap for lunches. Now, I was one of the lucky ones who got to go home for lunch every day, up until high school, and have a balanced lunch courtesy of my mum waiting for me on the table. Other kids were not so lucky (although at the time I was pretty envious). Lunchables? Very little in the way of nutrient content there apart from calories and sodium. How about sandwiches made with cheesewhiz? Or grape jelly? Or “Fluff”? Or… NUTELLA? How many kids did you know growing-up that had “chocolate” sandwiches at lunch? I bet, if you weren’t one of them, that you at least knew one. And really, what’s the difference between a sandwich made with Nutella and a sandwich made with Smarties? I’d say candy coating is pretty much the sole distinguishing feature. We need to be taking a closer look at the marketing of foods and what’s really in them. Just because Smarties are marketed as a candy treat and Nutella is marketed as “part of a balanced breakfast” doesn’t mean that they’re all that different.