As a “consumer” this short documentary wasn’t made for me. It was made for farmers. Maybe that means that my opinions don’t matter. The beauty of having my own blog is that I can opine about anything I desire.
I had many thoughts as I watched the film. I’m very in support of farmers speaking out and as a non-farmer I often look to them for expert opinions. That being said, while this film purported to be about empowering farmers to speak out to me (and your opinion may differ) it felt like a thinly veiled piece of pro-GM (genetic modification) propaganda.
The bulk of the film was about how large-scale farms, GM crops, and pesticides are not bad things. The film urged farmers to speak out in the face of ignorant consumer demands. They also said that we (the unwashed consumer masses) need to hear about the benefits of GMOs and pesticides from the farmers, not from the companies making them. Personally, as a consumer I’d like to hear from both sources but even more so, from independent scientists who don’t have skin in the game. Sorry, I loathe that saying.
It bothered me that the implication was that consumers are too dumb to formulate our own opinions. Yes, I know, people are often irrational and misinformed. However, everyone is a consumer in some regard. Farmers don’t usually grow every single product they consume. You would think that there would be a recognition that a canola farmer (for example) while very knowledgable in that area is not an expert in all things farm. We are not mutually exclusive populations. We are all people. You don’t need to speak to us like “consumers”. Speak to us like human beings. Okay, despite how it sounds, that only bothered me a little bit. The thing that bothered me the most was the one-sidedness of the film.
Why does it seem like every documentary that comes out these days is wholly biased? I suppose it’s the funders, the sensationalism, or the certainty of the filmmakers that they’re in the right. Whatever the reason, it makes it me get my back-up, regardless of the message, even if I was on your side before I watched I’m less likely to be there after. If you’re only going to show me people who are completely biased then I’m going to be much less likely to buy what you’re saying. Don’t diss organic farmers and try to tell everyone that they eschew modern technology. Don’t try to tell me that only large-scale mono-cropping is a viable method of farming. Try to at least respect the choices of others; both within your field (haha) and outside it.