My colleague and I were recently looking for cookbooks for children and families. I was a bit surprised by what’s available. We were looking for something that used basic, affordable ingredients. Recipes that would be easy to prepare, nutritious, and tasty. What we found was a limited number of children’s cookbooks. Some which met our criteria but many that didn’t. Often they featured recipes that weren’t the healthiest. Lots of sweets and not many vegetables. Things that might appeal to kids but that weren’t going to simultaneously promote healthy eating.
The family cookbooks were the most shocking. There were lots that touted themselves as being “healthy” but they featured obscure and expensive ingredients. Recipes that were heavy on the “superfoods” and light on simplicity. While these might appeal to a certain “foodie” subset of the population, they certainly aren’t going to encourage people who shy away from home cooking because they’re intimidated by the prospect.
It makes me wonder if we’ve put “healthy eating” on such a pedestal that it’s become the sole purview of the culinary elite. Has the “wellness” movement made healthy eating seem unattainable to many people by convincing them that they need to prepare chia lemonade, mushroom jerky, and spirulina chapati (yes, these are actual recipes from an actual children’s cookbook)? Are people throwing in the towel and assuming that healthy eating isn’t for them because they think it means having to spend hours in the kitchen every day activating almonds for gluten-free, refined sugar-free, vegan pancakes?
Some of the top cookbooks that came up when I searched Amazon for “family cookbooks” included: Forks Over Knives: Ever Parent’s Guide to Raising Healthy, Happy, Kids on a Whole-Food, Plant-Based Diet; The Happy Family Organic Superfoods Cookbook for Baby & Toddler; and several other vegan cookbooks. I also came across a paleo for families cookbook and a low-carb for families cookbook.
I’m not criticizing anyone’s decision to feed their families in what ever way they see fit. My concern is that by making it seem that healthy eating can only be achieved by following a very specific, often complicated, and costly diet, that the wellness industry is actually pushing people away from healthy eating. Sure, many of these diets and foods can be a part of a healthy diet. The point is that they don’t need to be. You don’t need to eat chia seeds and tempeh to be healthy. Classics like carrots and broccoli are still nutritious. Don’t buy into the hype. Healthy eating can be simple, affordable, and delicious.